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lil' iguana, Creation of Nashua Man, Nominated for 3 Emmys

Business Roundup

NASHUA - The lil'iguana Show, the brainchild of Nashua entrepreneur Jim Tomaszewski airing Saturday mornings on WABU-TV (Ch. 68) in Boston, has been nominated for three New England Emmy Awards for children's television, Tomaszewski said.

A fourth nomination went to J.E.L.T. Inc., Tomaszewski's Nashua design company that developed the lil'iguana character, for graphics and set design.

The awards will be handed out June 5 in Boston, Tomaszewski said.

Tomaszewski came up with the green live-action creature about three years to promote children's safety. The character makes appearances at civic events, schools and fairs around New England, teaching about childhood safety issues and promoting the message that 'A safe and happy childhood lasts a lifetime."

Last year, the Boston television station agreed to produce and air the show Saturday's at 8 a.m., and the show quickly caught on with children and their parents, Tomaszewski said.

Past awards for lil'iguana include the 1998 Massachusetts Broadcasters Association Award for the best children's program; two Kids First! endorsements given by the Coalition for Quality Children's Media, a non-profit organization in Santa Fe, N.M.; and the Parents' Choice Approval Award, given by the Parents' Choice Foundation, a non-profit organization based in Newton, Mass.

Recently, Tomaszewski's company came out with a new interactive Lil' Iguana CD-ROM for children, he said. Lil' Iguana is also a mascot affiliated with the New Hampshire Task Force To Prevent Child Abuse and the Massachusetts Safety- Officers League.

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